Source: www.fibre2fashion.com
The region’s leading textile and garment technology exhibition, ITMA ASIA made a successful return to Singapore after two presentations in 2001 and 2005.
Nearly half (44 per cent) of consumers in the US said they plan on starting their shopping earlier in the season than they normally would, according to the annual holiday purchase intentions consumer survey from Circana. Consumers have indicated that the 2025 holiday shopping season may bring an increase in earlier retail sales compared to last year. More holiday shoppers plan to get started on their purchases before Thanksgiving than last year.
“Today’s consumer is more focused on planning and prioritising on their quest for value,” said Marshal Cohen, chief retail advisor for Circana. “Getting an earlier start on holiday shopping gives them more control and choice when it comes to making a purchase decision, rather than feeling the pressure of filling a last-minute need.”
Promotions will have a more significant influence on holiday shopping this year, with 37 per cent of holiday shoppers indicating that they will buy more items that are on sale or promotion to save money. However, early season promotions exposed a by-product of expected sales events: The anticipation of such promotional periods triggers a wait-and-see mode among shoppers that creates purchasing pullback in advance of the promotion itself.
“Even with lower prices, consumers have become less impulsive – doubling down on their ‘need now, buy now’ mindset,” added Cohen. “Marketers need to continue to assess ways to achieve dynamic success with consumers by making their brand, their store, a destination that hits the mark on product and value at the right time.”
